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4871 Palm Coast Pkwy NW Suite 3
Palm Coast, FL

Phone: 386-246-3131
FAX: 386-246-3162

2020-logo-325-2.png

4871 Palm Coast Pkwy NW Suite 3 Palm Coast, FL

Phone: 386-246-3131
FAX: 386-246-3162

Expired Listings

Here’s another great source of Listings; Expired Listings.

These are listings that had time on the market, but did not sell at the listed price. Now we probably know why it didn’t sell. Keeping in mind that Price and Marketing is what sells houses, it was probably overpriced. But how do we contact and approach an owner of an expired listing? Well, the answer is empathy. Don’t call, don’t send a letter, knock on the door! First thing in the morning, run the list of expireds from the MLS. Then pick the ones that you want to list and print the listing sheet. Knock on the door and ask the owner if they are still interested in selling their home. If the answer is yes, then ask to show them your proven marketing plan as to how you can sell their home. Then ask for an appointment. If the answer is no, ask if their plan has changed.

The goal is not to sell the home. The goal is to move away to bigger and better things. Selling the home is an objective to the goal. So, has their plan changed? If not, you would like to show them how you will help them attain their goal. Now when speaking always talk a little slower and lower. This will help demonstrate empathy. We know the price was high, but don’t bash the REALTOR, do your diligence with a good CMA and explain that the price is market driven and that the price in your CMA is what you would list for. Don’t ever take and expired listing and relist it for the same price!

If you would like more information contact me. I’m Ric Giumenta. You can have a good day or a bad day. It’s your choice.

Make good choices. See you next time!

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Saturday, 04 December 2021

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24 May 2021
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I just did some work on some rental properties and my home, and I hired a few contractors to do the work. I’ve experienced horrendous customer service. What do you consider good customer service? In our business customer service is what we have to se...
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Ok, stop me if you’ve heard this one... A day before closing, a man and a woman go into a bar to conduct a walk through. The man says to the women, “Where are the washer and the dryer?” The woman says “I don’t know, they must have gotten clean away!”...
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Ric's Blog
How important is getting a listing at the right price, the right terms, and the right time for marketing? Well, it’s very important, in fact, it’s a critical mix necessary to have a listing sell. Do we want to get listings or do we want to get listin...
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Communication is a critical skill necessary for sales associates in order to succeed. We can’t listen to respond; we must listen to understand. The elements of a good communicator include, empathy, patience, flexibility, and reward. Empathy is unders...

Giumenta School of Real Estate

4871 Palm Coast Pkwy NW # 2

Palm Coast, FL 32137

 

Phone: 386-246-3131

FAX: 386-246-3162

Giumenta School of Real Estate

4871 Palm Coast Pkwy NW # 2

Palm Coast, FL 32137

 

Phone: 386-246-3131

FAX: 386-246-3162

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